by Edrian B. Banania
In Tuguegarao City, Chita M. Tamayao’s story shows her grit and resilience shaped through unwavering determination and faith in God.
Her journey began in her hometown where she first studied and worked. She finished a 2-year college course and then worked as a Pharmacy Secretary for three years before starting a family.
Chita and her husband tried different businesses to support their growing family, including tricycle rentals, selling coffee, and running a small store. However, their Mikki noodle business became their main source of income.
In 2019, Chita’s life took a turn when she was introduced to CARD, Inc. (A Microfinance NGO). Encouraged by friends, she took a loan of PHP 5,000, eventually growing it to PHP 100,000, which helped expand her business.
“The financial support from CARD was crucial for our Mikki noodle business and my children’s education,” Chita says.
Life once tested Chita’s faith and dedication when her husband passed away, leaving her as the sole provider for their four children. Despite this overwhelming challenge, Chita’s spirit never wavered. Chita continued running their businesses to support their four children. Her resilience led her to diversify her offerings, and today her market stall includes various products, such as lumpia wrappers, sprouted mung beans and other seeds, garlic, onions, and other household essentials with daily sales reaching PHP 15,000.
Despite challenges and tough competition, Chita’s hard work and friendly nature earned her loyal customers at Don Domingo Market.
Chita’s path has also led to big personal wins. She has also renovated her home, supported her children’s education, and bought a motorcycle for business deliveries.
Chita shows that with perseverance and the right support, success is possible. Her partnership with CARD played a key role in her business growth, allowing her to overcome obstacles.
“To aspiring entrepreneurs, starting a business is not easy. It involves facing many challenges and making wise decisions. Stay focused, keep personal desires separate from business goals, and persevere through every challenge,” Chita advises.
Her life and work continue to inspire others, proving that with determination and the right support system, the sky is the limit.